August 18, 2006
Real Estate Now a Buyers' Market
Real Estate Now a Buyers' Market
Much of the joy was sucked out of the home-buying process over the last few years. Buyers, faced with a scarcity of choices, were pressured to act faster than their comfort-zone speed limits and urged to make offers that often stretched the boundaries of common sense.
But did sellers really think they would ride the crest of the wave forever?
Welcome to real estate's Brave New World, where buyers rule and sellers drool every time someone actually shows up at an open house.
With more listings to choose from and less frenzied competition comes a sea change in how real estate is being marketed. To the chorus of "hallelujah," we have seen the end of some of real estate's ickier marketing practices; then again, others appear poised to take their place.
